How can we encourage teenagers to be more active?
The Department of Jobs, Precincts and Regions and the Department of Education and Training are seeking new ways to encourage Victorian teenagers to engage in physical activity, beyond that of organised sport.
This challenge is a great opportunity to disrupt the way Victorian teens exercise with new innovations from HealthTech and SportsTech, key strengths of the State’s startup ecosystem.
Beyond organised sports: What is active recreation and active travel?
This challenge is specifically looking at promoting participation in active recreation and active travel, exercise we do outside of structured, competition sport in our spare time, or on the way somewhere, like:
- gym workouts
- rock climbing
- aerobics/exercising activities
So, what’s the problem?
Today, only 1 in 4 Victorian students are meeting National Guidelines for 60 minutes of physical activity per day.
A steady decline in activity starts in secondary school, particularly for females and students from a disadvantaged background. Left unchecked, sedentary habits can continue into adulthood and increase the risk of chronic disease and obesity.
Participation in organised sport also drops from primary to secondary schools, dramatically in year 9, where 7 out of 10 Victorian students do not participate in organised sport outside of school.
A survey of Australian 15-17 year olds suggested that 30% of respondents did not like physical activity or are not interested in organised sport, and 24% did not have enough time or too many other commitments to participate in physical activity.
Other factors known to influence physical activity participation include attitudes, perceived ability, body image, social stereotypes, the influence of family and friends, cost and whether available opportunities are competitive or fun.
What are we looking for in a solution?
Given the drop off in participation in secondary school, the team are seeking to promote alternative forms of exercise like active recreation and active travel in teens.
Importantly, they are not looking for an awareness campaign, but new affordable, accessible, tangible solutions that get, and keep teens, moving.
If the solution is schools-based, it must be compliant with DET policies. For example, mobile phones will be banned for all students at Victorian state primary and secondary schools from 2020.
What assets are available to help co-design the solution?
The team can provide access to end users, like secondary school students, for startups to co-design and test the solution with.
They can also provide joint expertise from both the Department of Education and Training and the Department of Jobs, Precincts and Regions.
Who are the end-users?
- Young people and families
- Active recreation providers
- Local councils
- Community/public health organisations
Why are we focused on this?
The Department of Jobs, Precincts and Regions (Sport, Recreation and Racing Branch) is dedicated to supporting Victoria’s sport and recreation sector and inspiring Victorians to get active. Active Victoria – a strategic framework for sport and recreation in Victoria, is a blueprint that sets out future Victorian priorities and strategies in the sport and recreation sector.
The Department of Education and Training is making Victoria the Education State by building an education system that produces excellence and reduces the impact of disadvantage. One of the Education State targets is ‘happy, healthy and resilient kids’ - building the resilience of our children, and encouraging them to be more physically active.
What is the opportunity for the successful startup?
In the near term during the program, this challenge would have up to $185,000 in funding which includes:
• $5,000 for the Pre-accelerator Stage to fine tune your proposal
• $30,000 for the Acceleration Stage to develop an MVP
• $150,000 for the contract during the Implementation Stage to fully develop and deliver the solution
The epidemic of physical inactivity is a global problem, so beyond the program, the solution could be implemented in jurisdictions within Australia and across the world.
We will be running several Information sessions, which will give you a chance to meet the Challenge Owners and better understand the CivVic Labs program;
Information session 1 (in-person): Wednesday 9 October 2019, 12:30-1:30pm. Ended.
Information session 2 (Online): Friday, 11th October 2019, 12- 1 pm. Ended. Some of the questions asked can be found in the FAQ section.